Patagonia vs. Donald Trump
We all knew the legendary outerwear company Patagonia lived and breathed the adventurous life. We knew they cared about the environment. But it wasn’t till …
TagYvon Chouinard
Yvon Chouinard Just Mic-Dropped Congress
Earlier this month, following a brief Twitter spat between the House Committee on Natural Resources and Patagonia, Congress invited Chouinard to testify on Bears Ears. Specifically, the …
House chairman invites Chouinard to testify on monuments
House Natural Resources Committee Chairman Rob Bishop (R-Utah) wants Patagonia CEO and founder Yvon Chouinard to appear before the panel to discuss the Antiquities Act in light of President …
Letter to Secretary of the Interior Ryan Zinke from Yvon Chouinard and Rose Marcario
Dear Secretary Zinke, As Secretary of the Interior, you hold the solemn responsibility to steward America’s public lands and waters on behalf of the American …
How I Built This: Yvon Chouinard
With Patagonia in the news recently with their decision to boycott the Outdoor Retailer trade show in Utah, we thought it appropriate to share this …
Lessons from a Simple Fly
; Following up on his essay “Lessons from a Simple Fly,” newly published in Fly Fisherman and Trout & Salmon magazines, Patagonia founder Yvon Chouinard …
Your Uber Is Here…
What’s better than a salmon cannon? An Uber for those migrating fish. Cartoonist Jack Ohman weighs in with this satirical sketch of the flawed trap …