Success catching big, hypercritical fish has always hinged on stealth. Simms’ River Camo Collection now brings the world’s most advanced concealment science to the planet’s most demanding waters. Whether you’re scouting fish from the high-bank, or crawling through the tall grass, these hardworking products use specific patterns and colors developed Veil™ Camo to distort a fish’s ability to spot anglers. With the technology to blend in and close the gap, the advantage goes to the unseen.